Every health check. Every collaboration. Every preventive effort.
Working to prevent stroke with the Danish organisation 'Hjernesagen'
Every year, 12,000 Danes experience a stroke which can lead to serious consequences.
In 2024, Salling Group and the danish organisation Hjernesagen - the Danish Stroke Association, launched a multi-year partnership to improve the health of Danes and prevent strokes that affect more than 12,000 Danes annually.
Therefore, in the coming years, we will launch a series of initiatives together with Hjernesagen to bring brain health and stroke prevention directly into the stores, reaching as many people as possible.
With the initiative "A Life-Saving Offer—Put Your Blood Pressure in the Shopping Cart," our customers in selected stores can get a free blood pressure check while they are out shopping. By offering blood pressure measurements in our stores, we ensure that the busyness of everyday life does not prevent our customers from checking their blood pressure.
